Yet although Michigan wine country gets promoted, and the brewers are becoming well known, it appears northern Michigan may have missed the opportunity to brand itself as a hard cider capital. See NPR: In New England, Hard Cider Stages A Comeback
Wood envisions New England becoming the Napa Valley of fine cider production. It wouldn't be unprecedented. It was the drink of choice of American colonists, and John Adams was said to consume a tankard a day. In that sense, Wood is like a modern-day Johnny Appleseed. Who, by the way, also planted cider apple trees.